UNIVERSITY SESSIONS

READY YOURSELF TO WIN WITH TOP-NOTCH COACHING:

Winning starts in your mind! Expand yours with these classes geared to bring out the very best in you.

SET YOURSELF UP FOR SUCCESS:

The only way to win is to know the track and know your competition.

GO FOR THE FINISH LINE:

It’s not enough to just be in the race, you want to WIN!

MONDAY, MARCH 13, 2017TUESDAY, MARCH 14, 2017
AUDIENCE TYPE1:00 PM – 2:00 PM2:30 PM– 3:30 PM4:00 PM – 5:00 PMAUDIENCE TYPE1:00 PM – 2:00 PM2:30 PM – 3:30 PM
POWER SESSIONHow to Be A Peak Producer
Brian Buffini
North Ballroom 120 D
SALES PROFESSIONALSNext Generation Technology to Build a Lead Generation Machine
PANEL
Robert Watson
222 AB
Killer Shark Listing Presentations
Debbie Gallant
222 AB
Top Agent
PANEL
Mark Jeffers
222 AB
SALES PROFESSIONALSWhy Be Normal!
Terry Watson
222 AB
Why Be Normal!
REPEAT
Terry Watson
222 AB
Video Marketing with Videolicious
Keryl Whetstone & Dohn Bower
223
Top 3 Tactics for Increased Social Media Leads & Referrals
Crystal Washington
225 AB
Top 3 Tactics for Increased Social Media Leads & Referrals
REPEAT
Crystal Washington
225 AB
The 3 C's of a Successful Real Estate Practice
Jared James
225 AB
The 3 C's of a Successful Real Estate Practice
REPEAT
Jared James
225 AB
Move Your Leads from Browsing to Buying: Lead Nurturing
Dan Bryant
231 A
Move Your Leads from Browsing to Buying: Lead Nurturing
REPEAT
Dan Bryant
231 A
7 Secrets to Success Using Today's Technology
John Mayfield
231 A
YouTube Marketing: 5 Steps to a Successful Video Strategy
Amy Schmitttaier
231 BC
YouTube Marketing: 5 Steps to a Successful Video Strategy
REPEAT
Amy Schmitttaier
231 BC
Small Message, Big Impact: Building Your Persuasive Presentation
Terri Sjodin
224 AB
Small Message, Big Impact: Building Your Persuasive Presentation
REPEAT
Terri Sjodin
224 AB
Video Marketing with Videolicious
REPEAT
Keryl Whetstone & Dohn Bower
221 C
ALL AUDIENCESBuilding a Bigger, Busier, and More Profitable Team!
Debbie De Grote
229 AB
Building a Bigger, Busier, and More Profitable Team!
REPEAT
Debbie De Grote
229 AB
Next Generation Listing Presentation Tutorial
Robert Watson
226 ABC
ALL AUDIENCESGeneration WOW — How Top Producing Millennials Are Building Their Businesses
PANEL 1
Brian McKenna, PhD & Robert Watson
227 ABC
Generation WOW — How Top Producing Millennials Are Building Their Businesses
PANEL 2
DeAnn Golden & Robert Watson
227 ABC
Dominating Digital: Social Media Hacks to Actually Boost Business
PANEL
Melissa Kandel
225 AB
Maximizing Your Advertising & Marketing Dollars to Reach Global Clients
Matthew Ferrara
221 AB
Maximizing Your Advertising & Marketing Dollars to Reach Global Clients
REPEAT
Matthew Ferrara
221 AB
Creating and Delivering Compelling Content Online to Drive Consumer Search Results to You!
Seth Price
221 AB
Creating and Delivering Compelling Content Online to Drive Consumer Search Results to You!
REPEAT
Seth Price
221 AB
Modernize Your Marketing and Branding with Snapchat and Instagram
Kyle Rank & Rik Brescia
221 C
Modernize Your Marketing and Branding with Snapchat and Instagram
REPEAT
Kyle Rank & Rik Brescia
221 C
New Homes / New Opportunities - Gain More Listings, More Buyers and More Closed Transactions!
Dennis Walsh
231 BC
How Social Media Marketing & Luxury Branding Complement Each Other
Lucio Bernal
221 C
How to Stand Out as Luxury Professional in a Sea of Luxury Brands
PANEL
Lucio Bernal
221 C
The Secret to Building a Successful Real Estate Team
Travis Robertson
226 ABC
The Secret to Building a Successful Real Estate Team
REPEAT
Travis Robertson
226 ABC
Capturing & Converting Today's Internet Distracted Consumer
REPEAT
Jon Cheplak
222 C
Best Practices in Online Lead Generation & Conversion
Chris Smith
226 ABC
Best Practices in Online Lead Generation & Conversion
REPEAT
Chris Smith
226 ABC
Global Expansion Forecast for Berkshire Hathaway HomeServices
Peter Turtzo
231 BC
Capturing & Converting Today's Internet Distracted Consumer
Jon Cheplak
222 C
Marketing REsource
Jo-Ann Sloan
222 C
Marketing REsource
REPEAT
Jo-Ann Sloan
222 C
BROKERS/OWNERS
/OFFICE MANAGERS & TRAINERS
How to Become the "Broker of Choice" for Productive Agents in Your Marketplace
Jon Cheplak
227 ABC
How to Make Your Sales Meetings Sizzle
John Mayfield
227 ABC
How Brokers Can Manage and Leverage Teams for Office Growth
Travis Robertson
227 ABC
BROKERS/OWNERS
/OFFICE MANAGERS & TRAINERS
Engage. Distinguish. Thrive!
PANEL
Glenn Miller
229 AB
Preparing and Positioning Your Brokerage or Office for Greater Growth and Profit
Allan Dalton
221 AB
Trainers' Forum
Dohn Bower
228 AB
RELOCATION PROFESSIONALSRelocation Director Meeting — Part One: The Journey, Network Readiness, Business Development
Mary T. Kelly and Sue Giardino
228 AB
RELOCATION PROFESSIONALSRelocation Director Meeting - Part Two: Relocation and Referral Leaders "Road Trip"
Mary T. Kelly and Sue Giardino
Off Property
CIO/TECHNOLOGY OFFICERSMobile is the Future (and the Present)
Eric Blumberg
223
Don't Waste Your Money
PANEL
Grady Ligon
223
CFO/CEO/
CONTROLLERS
CFO Community Forum
Brian Peterson
223


The 3 C’s of a Successful Real Estate Practice
Make money in real estate using a proven system to generate and close more leads.

Whether you’re “old school” or “new school”, building a predictable real estate business is the result of creating leads, cultivating leads and ultimately converting those leads into closed sales.  In this session, Jared James will give you a handful of specific ways YOU can target people who want to buy and sell their homes and get them into your funnel. You’ll also learn how to connect with prospective buyers/sellers early enough to become their agent of choice. Implement this dynamic system and Jared’s detailed follow-up program upon returning home and watch your business grow!

Instructor: Jared James
Time: Tuesday 1:00 PM – 2:00 PM | 
2:30 PM – 3:30 PM REPEAT
Location: 225 AB
Audience: Sales Professionals

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7 Secrets to Success Using Today’s Technology

This session focuses on helping real estate agents and brokers discover current and future technology trends, tools, tips and tricks to grow their businesses. Topics include: mobile computing, online marketing strategies, time-saving ideas and so much more. WIN MORE BUSINESS using today’s technology!

Instructor: John Mayfield
Time: Monday 4:00 PM – 5:00 PM
Location: 231 A
Audience: Sales Professionals

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Best Practices in Online Lead Generation & Conversion

Who doesn’t want to generate more quality buyer and seller leads online? Join Chris Smith to learn how to increase your real estate sales by closing deals faster, operating more effectively and delighting your clients in a digital-first world.

Instructor: Chris Smith
Time: Tuesday 1:00 PM – 2:00 PM | 2:30 PM — 3:30 PM REPEAT
Location: 226 ABC
Audience: All Audiences

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Building a Bigger, Busier, and More Profitable Team!

Debbie De Grote, CEO and Founder of Excelleum Coaching and Consulting will be your instructor for this powerful session on team building. Debbie will take you through the A-Z of how to build a team that you can be proud of! Real estate teams are here to stay, mostly because creating a solid team allows a talented rainmaker to leverage their time and talent and have a thriving business without sacrificing all quality of life. However, building and managing a team is not for the faint of heart…and while not for everyone, it might be right for YOU! Come learn the inside secrets of successful team creation and management.

Instructor: Debbie De Grote
Time: Monday 1:00 PM – 2:00 PM | 2:30 PM — 3:30 PM REPEAT
Location: 229 AB
Audience: All Audiences

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Capturing & Converting Today’s Internet Distracted Consumer

In today’s “Internet Distracted World” it’s tougher than ever to stand out, engage the consumer and convert them into a closing. In this session, Jon Cheplak is going to share strategies, systems and a deployable plan of action to be the steward of the marketing process that pulls the consumer to you.

Instructor: Jon Cheplak
Time: Monday 2:30 PM – 3:30 PM REPEAT | 4:00 PM – 5:00 PM
Location: 222 C
Audience: All Audiences

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CFO Community Forum

Join us in for an exciting CFO/Finance idea exchange where we will focus on key analytical metrics and best practices. Come prepared to exchange proven ideas on how to improve financial analysis, budgeting and forecasting, in addition to more effective use of critical resources needed to drive growth and profitability (recruiting, marketing, promotion, technology). The group will also focus on how to deal with the problems of tomorrow, not just the issues of today. This will include discussions of how to better integrate/replace legacy information technology systems, including the ongoing challenges with Broker Management Systems.

Instructor: Brian Peterson
Time: Tuesday 1:00 PM – 3:30 PM
Location: 223
Audience: CFO/CEO/Controllers

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Creating and Delivering Compelling Content Online to Drive Consumer Search Results to You!

Generating free leads and converting them into commission dollars is top of mind of every savvy real estate professional. Two recent developments have created a tremendous opportunity to using your local market expertise to generate and convert online leads: the rise in mobile technology and an increasingly distracted consumer. Master online marketer Seth Price shares his dynamic blueprint for optimizing your reach AND results on Google and other search engines.

Instructor: Seth Price
Time: Tuesday 1:00 PM – 2:00 PM | 2:30 PM — 3:30 PM REPEAT
Location: 221 AB
Audience: All Audiences

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Dominating Digital: Social Media Hacks to Actually Boost Business — PANEL

Join this session to learn actionable ways to grow your business by harnessing the power of social media. How can you prospect for clients on Instagram? Market a property on Snapchat? Capitalize on Facebook advertising to target prospective home buyers? How do the tools and services offered by Berkshire Hathaway HomeServices work to augment your online presence? Our panel of top millennial producers will be answering all these questions and more in a jam-packed session that will not only be highly informative, but also practical and fun! Expect to walk away with an abundance of fresh, innovative ideas to help you increase your business using social media today!

Facilitator: Melissa Kandel
Panelists:
– Stephen Ferguson, Berkshire Hathaway HomeServices Fox & Roach, REALTORS®
– Phillip MacArthur, Berkshire Hathaway HomeServices Warren Residential
– Amanda Marcum, Berkshire Hathaway HomeServices Foster, REALTORS®
– Victor Quiroz, Berkshire Hathaway HomeServices California Properties
Time: Monday 1:00 PM – 2:00 PM
Location: 225 AB
Audience: All Audiences

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Don’t Waste Your Money — PANEL

With all the different technology tools out there competing for your attention (and your money!), which ones really work and which should you avoid? Come interact with a panel of your peers as we discuss which specific tools have benefited their businesses and why.

Facilitator: Grady Ligon
Panelists:
– David Mussari, Berkshire Hathaway HomeServices Professional Realty
– Victor Quiroz, Berkshire Hathaway HomeServices California Properties
– Nick Warren, Berkshire Hathaway HomeServices Warren Residential
– Dan Washington, Berkshire Hathaway HomeServices Carolinas Realty
Time: Monday 4:00 PM – 5:00 PM
Location: 223
Audience: CIO/Technology Officers

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Engage. Distinguish. Thrive! — PANEL

Three of the most successful and effective Berkshire Hathaway HomeServices network member Owners/Presidents share how they grew their companies into industry leaders. Each will take you into their boardroom for a candid look at how they’ve not only survived, but THRIVED in this tumultuous industry. Each speaker will share what worked and what did not. Bring your questions; our leaders are prepared to share their expertise in this two-hour, fact-filled session!

Facilitator: Glenn Miller
Panelists:
– Dan Forsman, Berkshire Hathaway HomeServices Georgia Properties
– Vince Leisey, Berkshire Hathaway HomeServices Ambassador Real Estate
– Gretchen Pearson, Berkshire Hathaway HomeServices Drysdale Properties
Time: Tuesday 1:00 PM – 3:30 PM
Location: 229 AB
Audience: Broker/Owner/Officer Manager

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Generation WOW — How Top Producing Millennials Are Building Their Businesses — PANEL 1

In this panel discussion you’ll hear from Berkshire Hathaway HomeServices’ award-winning Millennials as they share their secrets to closing more transactions than the average real estate agent.  The processes, the tools and their out-of-the-box thinking that is driving the new age of real estate professional!

Facilitators: Brian McKenna, PhD & Robert Watson
Panelists:
– Tiffany Curry, Berkshire Hathaway HomeServices Anderson Properties
– Stephen Ferguson, Berkshire Hathaway HomeServices Fox & Roach, REALTORS®
– Kyle Hannegan, Berkshire Hathaway HomeServices Select Properties
– Amanda Marcum, Berkshire Hathaway HomeServices Foster, REALTORS®
Time: Tuesday 1:00 PM – 2:00 PM
Location: 227 ABC
Audience: All Audiences

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Generation WOW — How Top Producing Millennials Are Building Their Businesses — PANEL 2

In this panel discussion you’ll hear from Berkshire Hathaway HomeService’s award-winning Millennials as they share their secrets to closing more transactions that the average real estate agent.  The processes, the tools and their out-of-the-box thinking that is driving the new age of real estate professional!

Facilitators: DeAnn Golden & Robert Watson
Panelists:
– Jake Breen, Berkshire Hathaway HomeServices Utah Properties
– Lindsey Fowkes, Berkshire Hathaway HomeServices Florida Properties Group
– Ellen Hill, Berkshire Hathaway HomeServices Georgia Properties
– Megan Owens, Berkshire Hathaway HomeServices Ambassador Real Estate
Time: Tuesday 2:30 PM – 3:30 PM
Location: 227 ABC
Audience: All Audiences

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Global Expansion Forecast for Berkshire Hathaway HomeServices

Join the Berkshire Hathaway HomeServices International Business Development team in an open discussion to learn about the global expansion plans for Berkshire Hathaway HomeServices and get answers to any questions you have about becoming more successful in developing revenue and business with buyers, sellers and brokers from outside of the US.

Facilitator: Peter Turtzo
Presenters: Mitch Lewis & Claudio Prattico
Time: Monday 1:00 PM – 2:00 PM
Location: 231 BC
Audience: All Audiences

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How Brokers Can Manage and Leverage Teams for Office Growth

In this fast-paced session, Coach Travis Robertson will show you why teams are critical to your growth, how you can create a healthy relationship with team leaders, and how to leverage team play for growth and profitability. If you’re serious about creating an unfair recruiting advantage in your marketplace, you need a team strategy; come hear from Travis how to do it the most effective way!

Instructor: Travis Robertson
Time: Monday 4:00 PM – 5:00 PM
Location: 227 ABC
Audience: Brokers/Owners/Office Managers

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How Social Media Marketing and Luxury Branding Complement Each Other

Looking to ramp up your luxury business in this ever-increasingly digital world? Attend this dynamic session and learn the how’s and why’s of this unique connection and put Lucio’s insight into action for YOUR business right away! Hear cutting edge strategies you’ve never heard before!

Instructor: Lucio Bernal
Time: Tuesday 1:00 PM – 2:00 PM
Location: 221 C
Audience: All Audiences

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How to Be a Peak Producer

Many agents struggle with peaks and valleys in income. Brian will share a systematic way to capitalize on the habits, attitude and skills you need to win. Learn how to turn clients into walking, talking billboards for your business. You’ll earn more, work less and become a peak producer!

Instructor: Brian Buffini
Time: Tuesday 1:00 PM – 2:00 PM
Location: North Ballroom 120 D
Audience: Power Session

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How to Become the “Broker of Choice” for Productive Agents in your Marketplace

Want to create exponential growth in 2017? Get ready for Jon Cheplak to take you through market-tested, proven-effective systems and strategies being used by successful companies throughout North America to get you there! Gain current understanding on how messaging can draw productive agents to you instead of pushing them away, and so much more…

Instructor: Jon Cheplak
Time: Monday 1:00 PM – 2:00 PM
Location: 227 ABC
Audience: Brokers/Owners/Office Managers

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How to Make Your Sales Meetings Sizzle

Learn to effectively lead, prepare and present sales meetings that will increase productivity, learning and sales production for your team. John Mayfield is ready to share his proven techniques to give YOUR sales meetings an extreme makeover!

Instructor: John Mayfield
Time: Monday 2:30 PM — 3:30 PM
Location: 227 ABC
Audience: Brokers/Owners/Office Managers

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How to Stand Out as a Luxury Professional in a Sea of Luxury Brands — PANEL

Hear how top luxury leaders in real estate are continuing to raise the level of their brand through best practices among other top producers. The best of the best will be on hand; take advantage of their combined experience and success!

Facilitator: Lucio Bernal
Panelists:
– Onie Bolduc, Berkshire Hathaway HomeServices Colorado Properties
– Marion Filley, Berkshire Hathaway HomeServices New England Properties
– Rachel Ross, Berkshire Hathaway HomeServices Hawai’i Realty
– Marsha Sell, Berkshire Hathaway HomeServices Georgia Properties
– Larry Young, Berkshire Hathaway HomeServices California Properties
Time: Tuesday 2:30 PM – 3:30 PM
Location: 221 C
Audience: All Audiences

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Killer Shark Listing Presentations

Sharks are always moving forward. Anticipating and navigating. In this session, you will learn how to navigate the power elements of a strong presentation and anticipate the four key questions every seller will ask. What investment in preparation do you complete prior to a listing presentation? How do you leverage your brand in a presentation and engage the Seller? What approach do you use to share information with prospective sellers? Debbie will have the answers to all these questions and more as she shows you how to move like a shark and win every listing presentation.

Instructor: Debbie Gallant
Time: Monday 2:30 PM – 3:30 PM
Location: 222 AB
Audience: Sales Professionals

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Marketing REsource

Learn how to access and utilize the most successful tools that Berkshire Hathaway HomeServices sales professionals are using to prospect, follow-up and build their business. Our presenter is an expert in all of our digital tools, systems and resources and will demonstrate how to use the new Marketing REsource Center and the education portal LearnCenter REsource. Stay connected with today’s consumers and get the most out of your affiliation!

Instructor: Jo-Ann Sloan
Time: Tuesday 1:00 PM – 2:00 PM | 2:30 PM — 3:30 PM REPEAT
Location: 222 C
Audience: All Audiences

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Maximizing Your Advertising & Marketing Dollars to Reach Global Clients

Successfully advertising property and marketing your business is done differently in different regions around the world. Join Matthew Ferrara as he takes a look at what’s acceptable AND effective when it comes to international promotions. From print to online to video, see real examples of what to do (and what not to do) when reaching out to global clients.

Instructor: Matthew Ferrara
Time: Monday 2:30 PM – 3:30 PM | 4:00 PM – 5:00 PM REPEAT
Location: 221 AB
Audience: All Audiences

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Modernize Your Marketing and Branding with Snapchat & Instagram

Instagram and Snapchat have dramatically changed the real estate social media landscape. The “visual society” we live in today demands stories, photos, short videos and “snaps”; things that are easy and inexpensive to create and deliver to your target market, IF you know how. Learn to integrate these two powerful platforms into your marketing mix to modernize property marketing and personal branding to the new generation of home buyers and home sellers. Appropriate for seasoned professionals and new agents, this session will give you a new perspective on both Instagram and Snapchat. This is the new social media. Don’t get left behind.

Instructors: Kyle Rank & Rik Brescia
Time: Monday 1:00 PM – 2:00 PM | 2:30 PM — 3:30 PM REPEAT
Location: 221 C
Audience: All Audiences

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Mobile is the Future (and the Present)

2016 marked the first year mobile app usage surpassed mobile web usage. Learn how real estate buyers and sellers use mobile and more specifically, how YOU can use your Berkshire Hathaway HomeServices app to get more referrals, increased repeat business and bigger sales.

Instructor: Eric Blumberg
Time: Monday 2:30 PM – 3:30 PM
Location: 223
Audience: CIO/Technology Officers

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Move Your Leads from Browsing to Buying: Lead Nurturing

Discover how to move your leads from browsing to buying by using our tools and resources to nurture engagement and closing.  Implementing an effective lead nurturing strategy can have a huge impact on the results of your buyer and seller leads. In most cases, only a relatively small percentage of your inbound leads will be ready to make an immediate purchase or sell decision, leaving upwards of 90% of those leads on the table. Without question, this means that there’s a huge opportunity for savvy real estate professionals like you to implement effective lead nurturing strategies to gain an advantage over the competition.

Instructor: Dan Bryant
Time: Monday 1:00 PM – 2:00 PM | 2:30 PM – 3:30 PM REPEAT
Location: 231 A
Audience: Sales Professionals

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New Homes / New Opportunities — Gain More Listings, More Buyers and More Closed Transactions!

Are you aware of the amazing new opportunities in new home sales today? In this fast-moving session, real estate’s #1 new home sales expert shares powerful opportunities, trends, and strategies to help you close more new home and resale transactions, including:

  • Great Opportunities in Working with Builders, Developers, Investors and New Home Buyers
  • Powerful Trends and Strategies for Success in All Areas of New Home Sales and Construction
  • How to Earn Great Commissions as a New Home Buyer Specialist
  • Strategies for Packaging Infill Development Projects and Creating New Listing Inventory
  • Strategies for Success with Builders, Developers and New Home Buyers
  • Keys to Quickly Building Greater Success in Your Business, and Much More!  

Known for his high-energy and fun presentations, Dennis will inspire you to reach new levels of success in 2017 and beyond!.

Instructor: Dennis Walsh
Time: Monday 4:00 PM – 5:00 PM
Location: 221 BC
Audience: All Audiences

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Next Generation Listing Presentation Tutorial

Take your listing presentation to the next level and differentiate yourself in the listing process! In this dynamic session, you’ll learn the concept, the presentation process, how to set-up to present on your iPad, and how to customize the presentation including hot tips from agent users!

Instructor: Robert Watson
Time: Monday 4:00 PM – 5:00 PM
Location: 226 ABC
Audience: All Audiences

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Next Generation Technology to Build a Lead Generation Machine — PANEL

Lead generating websites, video and mobile advertising are three key components of any successful real estate business in today’s world. In this rapid-fire panel discussion, you’ll get the real lowdown on what you need to attract consumers as they search for homes on the Internet…and for an agent!

Facilitator: Robert Watson
Panelists:
– Scott McNulty, Chalk Digital
– Rivers Pierce, BoomTown
– Stephen Schweickart, VScreen
Time: Monday 1:00 PM – 2:00 PM
Location: 222 AB
Audience: Sales Professionals

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Preparing and Positioning Your Brokerage or Office for Greater Growth and Profit

In this fast paced content rich seminar, Allan provides examples and exhibits showing how brokers and managers can convert recruiting and retention into selection and development, dramatically increasing per agent productivity. Special emphasis will be devoted to ‎how to compel top producing associates to more effectively integrate company programs and the Berkshire Hathaway HomeServices brand as part of their value proposition.

Instructor: Allan Dalton
Time: Monday 1:00 PM – 2:00 PM
Location: 221 AB
Audience: Broker/Owner/Officer Manager

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Relocation Director Meeting – Part One: The Journey, Network Readiness, Business Development

Relocation and Referral leaders will enjoy a full afternoon featuring presentations and interactive segments including:

  • “In Their Shoes” — PLUS Relocation® leads participants through an emotional customer journey that demonstrates the ebb and flow of transferee emotions as they experience a job related move
  • Moving Families Initiative® – Johnnie Johnson acquaints participants with the needs of customers who seek assistance via the Moving Families Initiative® Connectivity Platform
  • Roundtable Exercises
  • Lexicon® Relocation examines the talents and characteristics of a high performing broker network
  • HomeServices Relocation LLC shares how to apply effective business development strategies to uncover new and untapped opportunities.
  • Business Generation Exercise – The session wraps up with a lively discussion around business generation for all referral channels and how to map a strategy to enact upon return to the office.

Facilitators: Mary T. Kelly & Sue Giardino
Presenters:
– Craig Donovan, Lexicon® Relocation
– Steven John, HomeServices Relocation LLC
– Johnnie Johnson, CEO World Class Coaches®
– Marian L. Padgett, HomeServices Relocation LLC
– Susan Schneider, PLUS Relocation®
– Darren Wagner, Lexicon® Relocation
Time: Monday 1:00 PM – 5:00 PM
Location: 228 AB
Audience: Relocation Professionals

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Relocation Director Meeting – Part Two: Relocation and Referral Leaders’ “Road Trip”

Day Two of our annual Relocation Director meeting finds participants travelling to the BGRS office in Scottsdale for meetings with Client teams, Broker Selection and Destination associates, and Real Estate Specialists. Attendees will have the opportunity for face-to-face conversations with associates handling relocation transactions, helping to ensure the delivery of high service levels for BGRS clients and customers. En route, participants will share best practices in an innovative environment!

Transportation to the BGRS office is Scottsdale begins begin departing immediately after General Session ends on Tuesday. Details available at Monday’s Relocation Director Meeting – Part One.

Facilitators: Mary T. Kelly & Sue Giardino
Presenters:
– Jill D’Amico, BGRS
– Tia Hamlin, BGRS
– Phyllis Hughes, BGRS
Time: Tuesday 11:30 AM – 3:30 PM (Approx.)
Location: BGRS Scottsdale Office / Meet at Monroe Street Exit, 100 Level
Audience: Relocation Professionals

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The Secret to Building a Successful Real Estate Team

Hear from Coach Travis Robertson how to cut through the noise and misinformation about building a high-performance team. You’ll learn the best framework for a solid team structure, compensation plan and systems you need to shortcut your path to team prosperity.

Instructor: Travis Robertson
Time: Monday 1:00 PM – 2:00 PM | 2:30 PM – 3:30 PM REPEAT
Location: 226 ABC
Audience: All Audiences

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Small Message, Big Impact: Building Your Persuasive Presentation

How do you sell, persuade or move people to action? A vital element in creating influence in today’s market is your ability to build and deliver a thought-provoking presentation. In this “must-attend” session, Terri shows you how to build and deliver a more polished and effective sales presentation — one that is both persuasive and proven, rather than just informative.

Instructor: Terry Sjodin
Time: Monday 1:00 PM – 2:00 PM | 2:30 PM – 3:30 PM REPEAT
Location: 224 AB
Audience: Sales Professionals

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Top 3 Tactics for Increased Social Media Leads & Referrals

Learn how to reach very specific market segments using your social network! Target existing clients, specific generations, locations and more to increase sales and referrals. This is a must attend session for anyone looking to do business in the social media landscape.

Instructor: Crystal Washington
Time: Monday 2:30 PM – 3:30 PM | 4:00 PM – 5:00 PM REPEAT
Location: 225 AB
Audience: Sales Professionals

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Top Agent Panel

Talk about a Who’s Who panel! Hear from our network’s top performers as they share insights, secrets and strategies they apply daily to stay on top of their game. Learn about the technology, tools and systems they’re using to prospect, follow-up and build their business. Our presenters are experts in our tools, systems and resources. Prepare to take notes.

Facilitator: Mark Jeffers
Panelists:
– Byron Ford, Berkshire Hathaway HomeServices Mel Antonio Real Estate
– Mike McCann, Berkshire Hathaway HomeServices Fox & Roach REALTORS®
– Wade Pyles, Berkshire Hathaway HomeServices Michigan Real Estate
– Linda Salkow, Berkshire Hathaway HomeServices Arizona Properties
Time: Monday 4:00 PM – 5:00 PM
Location: 222 AB
Audience: Sales Professionals

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Trainers’ Forum

The Trainers’ Forum is an opportunity for you to join trainers across the network! Come learn from each other, and share best practices and new ideas to improve training in your office. Join this session and walk away with valuable ideas to improve your training AND connect with some of the network’s best in the business.

Facilitator: Dohn Bower
Time: Tuesday 1:00 PM – 2:00 PM
Location: 228 AB
Audience: Brokers/Owners/Office Managers & Trainers

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Video Marketing with Videolicious

Video marketing is a powerful way to promote yourself, explain your services, and spread your message to a broad audience with relative ease and minimal expense. In this session, learn to use Videolicious, a leading provider of automatic video creation and begin to incorporate video into your everyday marketing and personal promotion.

Instructors: Keryl Whetstone & Dohn Bower
Time: Monday 1:00 PM – 2:00 PM | 4:00 PM – 5:00 PM REPEAT
Location: 223 (1:00 PM) | 221 C (4:00 PM)
Audience: Sales Professionals

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Why Be Normal!™ – Motivational and Empowerment Session

Do you need a little clarity? In this high-energy, informational and motivational session, Terry will explain — and demonstrate! – the simple, but often overlooked, things you must do TODAY to be the person you want to be tomorrow. Expect to laugh, think, get motivated and ultimately, be moved to action!

Instructor: Terry Watson
Time: Tuesday 1:00 PM – 2:00 PM | 2:30 PM – 3:30 PM REPEAT
Location: 222 AB
Audience: Sales Professionals

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YouTube Marketing: 5 Steps to a Successful Video Strategy

Are you ready to get started with video, but don’t know exactly where to start? Let Amy Schmittauer — creator of the YouTube series Savvy Sexy Social — show you how to leverage social video the right way. Revealing the very strategies she used to build her successful web show, which has now accumulated more than 3 million views and over 50,000 subscribers, you will walk away knowing the specific steps needed to position your brand through video. Build a valuable, personal connection between you and your customer!

Instructor: Amy Schmittauer
Time: Tuesday 1:00 PM – 2:00 PM | 2:30 PM – 3:30 PM REPEAT
Location: 231 BC
Audience: Sales Professionals

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